SERA
SERA
SERA
SERA
SERA
SERA

Overview

Transportation and logistics industry which plays a vital role in Indonesia’s national economic growth indicates a positive growth, along with the increasing of export on manufacture products, international trade, and investment. It is predicted that until 2020, the growth of transportation and logistics sector will reach 15.4% or equal to 4.396 Trillion Rupiahs. This condition is also  supported by a positive growth from Indonesian tourism. It has been recorded that growth of Indonesian tourism in 2015 reached 7%, exceeding ASEAN’s growth (5.1%) , and even international growth (4.4%). This achievement brings much implication to the increasing demand for transportation and logistics sector and has created a positive climate both for new and pre-owned car sales business. It has been projected that both market will continue to grow following demand trend coming from respective market segment. Especially for pre-owned car sales  business, has been predicted that in 2017 it will reach 1-2 million units. Optimistic with the given opportunities, SERA does not stop working to offer their best service products, including transportation solution service, pre-owned car sales , and logistics services. Thus, national market will be able to access integrated solution on transportation and logistics in order to achieve its mid-term and long term business growth targets for a sustainable economic development. 

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OUR STORY


SERA started its business through car rental services business in 1986 under PT Sinar Inti Telaga. In 1990, PT Sinar Inti Telaga transformed into PT Serasi Autoraya which continues to grow as a leading company in vehicle and rental services.

Along with the business growth and market needs, as well as innovation made by the company, SERA expands its business to pre-owned car sales  and logistics sectors. 

OUR VALUE

KUALITAS

PELAYANAN PELANGGAN

KERJASAMA

KEPEMIMPINAN

INTEGRITAS

OUR SOLUTION

Transportation Solution

Pre-Owned Car Sales

Logistic Services

A SELECTION OF OUR BRAND

Corporate
Social Responsibility

Life
At Sera

NEWS & EVENT