Jakarta – PT Serasi Autoraya (SERA) held a town hall meeting, which is a two-way discussion forum as well as a platform for the employees to convey their aspirations, ideas, and feedback to the management for the growth of the company. The event, which invited more than 250 participants, was divided into two sessions (morning and noon) and was held at AMDI Building, North Jakarta, on Monday (October 15).
To open the event, SERA President Director Firman Yosafat Siregar gave an overview about the large influence of technological development on a business in this digital transformation era. Yosafat also asserted that competence and teamwork are factors that are also important in addition to technology. According to him, to maximize the digital transformation in SERA in particular, SERA individuals are expected to have sufficient competence and solid teamwork to support the technological development that is being built. This was conveyed in hope that SERA employees can be more aware and knowledgeable, as well as adapting well to the changes in the business journey of SERA from 2020 – 2030.
The event was also attended by SERA directors: Hadi Winarto, Yudas Tadeus, and Edy Gunawan. Each SERA director gave presentation with topics related to Big Data processing and analysis in various fields, such as Marketing and Sales Strategies by Hadi Winarto, Internal Control by Yudas Tadeus, and Customer Relation by Edy Gunawan.
The discussion ran very dynamically. Several participants raised various questions, expressed ideas, and talked about the challenges that they were facing. "We met and sat together. Discussing like this was very fun. We also noted down the constructive feedbacks and ideas," Yosafat said.