Does Car Color Affect the Resale Value? Here’s the Answer

Trends and Lifestyle Influence the Selection of Car Color

Many people in Indonesia still believe that cars with certain colors have higher resale value than cars with other colors. This opinion seems to have stuck in people’s minds and has even become a standard for buying and selling used cars.

While in fact, the painting technology and the quality of materials used by manufacturers to paint the cars they produce are all the same.  Consumers happen to have different preferences for cars on the market. Such preferences are then manifested into different lifestyles and trends.

There are various reasons why there is a trend in the colors of cars that people believe to be the right ‘ones’ to choose from. These reasons include contemporary style, aesthetics in harmony with nature, and safety.

In the end, buyers who believe the above mentioned opinion will choose cars with certain colors. Thus, those colors become people’s favorites. The number of cars with these favorite colors is also increasing.

As a result, more and more people believe that cars with favored colors are of high quality because the demand is also very high. However, there are various indicators to determine that a car is of good quality, not just the color it has.

Car Colors May Determine Higher Resale Value

Nonetheless, this is what people believe. Hence, when people want to buy a car—especially a used car—with the most favored color, the price can skyrocket, particularly if the supply of the said car is low.

This is clearly in line with the law of economics that if the supply of units or goods on the market is low and the demand is high, then the price will rise and vice versa.

So far, Indonesian’s favorite car colors are black, silver, white, and other neutral colors.

Do Not Rely Solely on Color When Buying a Used Car

When buying a used car, even if it has the most favored color, you must check the condition and quality of the car. Ensure the car’s engine, critical components, and features are complete and functioning.

Sufficient knowledge and skills are obviously required to check and ensure the condition. If you find it difficult, you can always ask for help from a mechanic you trust or a colleague who understands the subject quite well.

However, to get a car whose quality has been thoroughly inspected and guaranteed, it is recommended to visit a credible used car dealer. Regarding credibility, mobil88 is among the credible used car dealers.

The used car dealer owned by PT Serasi Mitra Mobil (a subsidiary of PT Serasi Autoraya) never sells cars caught in a flood or an accident. Used cars sold at mobil88 have been thoroughly inspected by certified and reliable inspectors.

The inspection results serve as a reference for guaranteeing the cars’ good condition for customers and for fair pricing of the cars for sale.

With mobil88’s more than 30 years of experience, its systems, and procedures are both professional and acclaimed. mobil88 now has 20 branches across big cities in Indonesia: Medan, Pekanbaru, Palembang, Balikpapan, Jakarta, Bekasi, Depok, Tangerang, Bandung, Semarang, Surabaya, and Denpasar.

For more information about mobil88, please visit its official website at