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News and Event

   Jakarta&nbsp;– Inovasi menjadi kunci penting bagi keberhasilan pelaku usaha untuk memenangkan hati konsumen. Secara konsisten, TRAC yang merupakan salah satu

Trac Berhasil Meraih Superbrand Award 2019

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 Untuk meningkatkan hubungan dengan pelanggan, pada tanggal 7 Juli 2019, TRAC mengadakan acara nobar&nbsp;SPIDERMAN far from home&nbsp;yang diadakan di CGV Gran

TRAC Gelar Nobar Spiderman: far from home Sebagai Bentuk Apresiasi Pelanggan

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  Jakarta&nbsp;- Sembilan kali berturut – turut TRAC berhasil membuktikan sebagai pemenang dalam Service Quality Award 2019 dengan hasil indeks 4,1205 yang tert

Kesembilan Kalinya TRAC Meraih Service Quality Award

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Innovate or DieThis motto apparently still applies to businesses until today. Without innovations, a company can become obsolete, seem out-of-date, and final

Innovation Sharing & Workshop for SERA Group Leaders

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PT
Serasi Autoraya (SERA),
part of Astra International, conducted digital business transformation by
launching three apps at the same time to make buying,

As Part of Business Transformation, SERA Launches Three Applications to Buy, Auction, and Rent Cars

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 Setiap tahunnya pada bulan Januari hingga Februari, di Indonesia dilaksanakan Peringatan Bulan K3 (Keselamatan dan Kesehatan Kerja). Tahun 2019, tema bulan K3 

SERA Turut Memperingati Bulan K3 di Awal tahun 2019

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Indonesia grieves again.

After tsunami hit Sunda Strait affecting
Lampung and Banten, a flash flood hit eastern Indonesia, to be exact in Sentani,
Pap

Donation for Flash Flood Survivors in Sentani, Jayapura

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Tepat pada
tanggal 22 Maret 2019, SERA genap mengarungi bisnis jasa transportasi Indonesia
selama 29 tahun. Persaingan bisnis di sektor ini tak pernah p

SERA’S 29-Year Journey Of Endless Innovations

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Continuous innovation is
already like the air that SERA and its group breathe. Especially in this
digital era, innovation is inevitable for any company

IBID-Balai Lelang Serasi Wins First Place in Innovastra 2019

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PT.
Serasi Autoraya (SERA) conducted social activities themed “Playing in Rumah
Anyo” with Yayasan Anyo Indonesia. 

Rumah
Anyo is a halfway hous

SERA Shares Love in Rumah Anyo

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Jakarta
– PT Serasi Autoraya (SERA), as an Astra subsidiary, joined the celebration of
Astra’s 62nd anniversary on Wednesday (February 20). All SERA
indivi

All SERA Individuals Celebrate Astra’s 62nd Anniversary

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Jakarta – TRAC, a subsidiary of
PT Serasi Autoraya (SERA), won a Top Brand Award in the category of “Car
Rental”. This was not the first time TRAC won the a

TRAC Starts 2019 with Achievement

TRAC Pertahankan Sertifikasi ISO 9001:2015, Wujud Komitmen Standar Mutu

At PT Serasi Autoraya (TRAC), maintaining quality is not merely a formality, but the cornerstone of providing the best service to every customer. TRAC believes that customer trust can only be earned through reliable and consistent service.

TRAC Maintains ISO 9001:2015 Certification, Demonstrating Its Commitment to Quality Standards

Pesona Batik Mangrove Hadirkan Ruang Aman Anak untuk Berkarya

On Saturday, June 13, 2026, PT Serasi Autoraya (SERA) partnered with SDN 03 Sungai Bambu in North Jakarta to create this safe space through the “The Charm of Mangrove Batik: Creating and Innovating” program. This initiative is also part of the global “Safe from Harm” campaign.

Batik Mangrove Creates a Safe Space for Children to Be Creative

36 Tahun SERA: Bertumbuh, Unggul dalam Karya

On Monday, March 31, 2026, PT Serasi Autoraya (SERA) celebrated its 36th anniversary, which officially fell on March 22, 2026. The company hosted a hybrid celebration at Grha SERA in Jakarta. All employees attended, both in person and virtually from across Indonesia.

36 Years of SERA: Thriving and Excelling in Work

TRAC Raih Indonesia Best Companies in HSE Implementation 2026

With a score of 89.83, TRAC received the “Very Good” rating in the Service category. The award was granted for TRAC’s success in effectively implementing Occupational Health and Safety (OHS) systems, thereby enhancing workplace safety and operation performance.

TRAC Achieves Indonesia Best Companies in HSE Implementation 2026

SERA dan IMANI Care Tingkatkan Kompetensi Pengemudi Ambulans

PT Serasi Autoraya (SERA) teamed up once more with IMANI Care to organize a social initiative titled “Ambulance Drivers’ Competence Improvement” on March 7, 2026 at the Hidayatullah Mosque, Bekasi.

SERA and IMANI Care Join Forces to Enhance Ambulance Drivers’ Competence

IBID Gelar Iftar 2026: Buka Puasa Bersama dan Santunan Anak Yatim

Ramadan is the perfect moment to strengthen solidarity. This also applies to PT Balai Lelang Serasi (IBID). At the iftar gathering held at the IBID Head Office on March 6, 2026, IBID’s President Director, Daddy Doxa Manurung.

IBID Hosts Iftar 2026: An Iftar Gathering and Support for Orphans

SERA Cerdas Ajak Pelajar Mengenal Batik Indigo Ramah Lingkungan

Batik is not merely a cultural heritage but also serves as an engaging learning medium for young people. PT Serasi Autoraya (SERA) held another initiative inviting students to explore the process of making eco-friendly stamped batik using Indigofera as a natural dye.

SERA Cerdas Welcomes Students to Explore Eco-Friendly Indigo Batik

Buka Puasa Bersama SERA, Perkuat Semangat dan Profesionalitas

Celebrating the blessed Ramadan 1447 Hijri, PT Serasi Autoraya (SERA) held an iftar gathering on Wednesday, March 4, 2026, at Grha SERA, Sunter, Jakarta.

Boosting Enthusiasm and Professionalism Through SERA’s Iftar Gathering

TRAC Kembali Catat Skor Tertinggi di Top Brand 2026

Amid the increasingly competitive car rental industry, TRAC, a business line of PT Serasi Autoraya (SERA), once again secured the Top Brand Award 2026 in the Car Rental category.