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News and Event

Jakarta – PT Serasi Autoraya (SERA) held an annual event that serves as a communication forum between the executives of SERA Group in el Royale Hotel, Kelapa Ga

Carrying the Spirit of Digital Transformation in SERA 2.0 Event

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Balikpapan – On Tuesday morning, (04/08), the atmosphere of Independence Day Golf Gathering—which was attended by TRAC's managements—seemed familiar. This event

TRAC Participated in Independence Day Golf Gathering

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Balikpapan –Astra Group Affiliated Companies (Affco) Communication
Forum was once again held at
Astra Infra Port Eastkal, Balikpapan, East Kalimantan,
on

Astra Group Affco Communication Forum

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Bogor –
PT Serasi Autoraya (SERA) held Basic
Mentality for Future Leader (BMFL) training from August 14-16, 2018 in Mount Bunder area, Bogor. This program

Honing Basic Leadership Characteristics of SERA’s Future Leaders through BMFL Program

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Makassar – Rappocini Dance Studio under the
fostering of TRAC Makassar successfully won third place in general category in
South Sulawesi Art Festival
h

 Dance Studio Under TRAC Wins South Sulawesi Art Festival II

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Jakarta –To celebrate the 73rd anniversary
of Indonesia’s Independence Day, SERA Group held a flag hoisting ceremony for
the Red and White simultaneously 

Happy Independence Day, Indonesia: From SERA to Indonesia

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Jakarta – TRAC, a subsidiary
of PT Serasi
Autoraya (SERA), expands network in tourism sector through membership
in Pacific Asia
Travel Association (PATA

TRAC Expands Business Network with PATA

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Jakarta – PT Serasi Autoraya (SERA) held the “SERA Tournament 2018”
for two days on July 28 and 29. The tournament was open to all SERA employees,
who com

Upholding the Sporting Spirit in “SERA Tournament 2018”

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Jakarta
– TRAC, a subsidiary of
PT Serasi Autoraya (SERA), successfully maintained its title as the best car
rental for the eighth times in
Service Qua

 Service Quality Award 2018 Establishes TRAC as Best Car Rental

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Jakarta
– Superbrand
Awards 2018 once again awarded TRAC with Best Car Rental for the 13th
time. Superbrands
IndonesiaChief
Executive Officer (CEO) Gra

TRAC Awarded Best Car Rental in Superbrand Awards 2018

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Jakarta – PT Serasi Autoraya (SERA) and its
subsidiary TRAC successfully
maintained ISO
9001:2015 certification during audit surveillance on Friday (July

SERA Successfully Maintains ISO 9001:2015 Certification

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Jakarta – mobil88 held an event for watching the broadcast of a live match in 2018 World Cup between Uruguay and France on Friday (July 6) at The Goods Diner, S

As appreciation, mobil88 invites customers to watch 2018 World Cup match together

TRAC Pertahankan Sertifikasi ISO 9001:2015, Wujud Komitmen Standar Mutu

At PT Serasi Autoraya (TRAC), maintaining quality is not merely a formality, but the cornerstone of providing the best service to every customer. TRAC believes that customer trust can only be earned through reliable and consistent service.

TRAC Maintains ISO 9001:2015 Certification, Demonstrating Its Commitment to Quality Standards

Pesona Batik Mangrove Hadirkan Ruang Aman Anak untuk Berkarya

On Saturday, June 13, 2026, PT Serasi Autoraya (SERA) partnered with SDN 03 Sungai Bambu in North Jakarta to create this safe space through the “The Charm of Mangrove Batik: Creating and Innovating” program. This initiative is also part of the global “Safe from Harm” campaign.

Batik Mangrove Creates a Safe Space for Children to Be Creative

36 Tahun SERA: Bertumbuh, Unggul dalam Karya

On Monday, March 31, 2026, PT Serasi Autoraya (SERA) celebrated its 36th anniversary, which officially fell on March 22, 2026. The company hosted a hybrid celebration at Grha SERA in Jakarta. All employees attended, both in person and virtually from across Indonesia.

36 Years of SERA: Thriving and Excelling in Work

TRAC Raih Indonesia Best Companies in HSE Implementation 2026

With a score of 89.83, TRAC received the “Very Good” rating in the Service category. The award was granted for TRAC’s success in effectively implementing Occupational Health and Safety (OHS) systems, thereby enhancing workplace safety and operation performance.

TRAC Achieves Indonesia Best Companies in HSE Implementation 2026

SERA dan IMANI Care Tingkatkan Kompetensi Pengemudi Ambulans

PT Serasi Autoraya (SERA) teamed up once more with IMANI Care to organize a social initiative titled “Ambulance Drivers’ Competence Improvement” on March 7, 2026 at the Hidayatullah Mosque, Bekasi.

SERA and IMANI Care Join Forces to Enhance Ambulance Drivers’ Competence

IBID Gelar Iftar 2026: Buka Puasa Bersama dan Santunan Anak Yatim

Ramadan is the perfect moment to strengthen solidarity. This also applies to PT Balai Lelang Serasi (IBID). At the iftar gathering held at the IBID Head Office on March 6, 2026, IBID’s President Director, Daddy Doxa Manurung.

IBID Hosts Iftar 2026: An Iftar Gathering and Support for Orphans

SERA Cerdas Ajak Pelajar Mengenal Batik Indigo Ramah Lingkungan

Batik is not merely a cultural heritage but also serves as an engaging learning medium for young people. PT Serasi Autoraya (SERA) held another initiative inviting students to explore the process of making eco-friendly stamped batik using Indigofera as a natural dye.

SERA Cerdas Welcomes Students to Explore Eco-Friendly Indigo Batik

Buka Puasa Bersama SERA, Perkuat Semangat dan Profesionalitas

Celebrating the blessed Ramadan 1447 Hijri, PT Serasi Autoraya (SERA) held an iftar gathering on Wednesday, March 4, 2026, at Grha SERA, Sunter, Jakarta.

Boosting Enthusiasm and Professionalism Through SERA’s Iftar Gathering

TRAC Kembali Catat Skor Tertinggi di Top Brand 2026

Amid the increasingly competitive car rental industry, TRAC, a business line of PT Serasi Autoraya (SERA), once again secured the Top Brand Award 2026 in the Car Rental category.